About Truidian.

The company

What is Truidian?

Truidian is a business solutions company. We help businesses understand what they need, then connect them with specialized third-party providers across capital, payments, accounting, payroll, automation, tax and technology — and stay the single point of contact as new needs come up.

Truidian works with business owners and operators to understand what they need, identify the provider categories and participating providers that may fit, and make the introduction. Truidian is not a bank, lender, payment processor, payroll provider, carrier, insurer or software company.

Why it exists

Why does Truidian exist?

Most businesses buy capital, payments, payroll, software and communications from different vendors — one at a time, often under pressure, and often from whoever reached them first.

The result is a provider stack assembled by accident. Truidian gives a business one relationship that understands the whole picture and can help it evaluate options across categories, not just the one in front of it today.

Compensation

How is Truidian compensated?

Truidian may receive compensation from participating providers — such as referral fees, commissions or revenue share — when a business it introduces becomes their customer.

Compensation arrangements vary by provider and may differ between providers in the same category. If any fee would be payable directly by your business, it will be disclosed before you engage.

• Read our disclosures

Commitment

How does Truidian decide which providers to introduce?

Truidian aims to introduce participating providers that are appropriate to the business’s situation, based on the need, industry, size and what the business already uses.

Truidian does not represent every provider in the market, and a provider being available through Truidian is not an endorsement of every product it offers. Where Truidian does not have an appropriate provider relationship, it will say so.

Business solutions broker

Is Truidian a business solutions broker?

Truidian is a business solutions company that functions like a business solutions broker: it connects businesses with vetted, third-party providers across capital, payments, payroll, accounting and more, rather than holding a single license to sell any one product itself.

Truidian is not a licensed insurance broker, lending broker, loan broker, mortgage broker or freight broker, and does not hold itself out as one. Each participating provider is responsible for its own licensing, underwriting and compliance. "Business solutions broker" describes the role Truidian plays — connecting businesses to the right providers — not a regulated title it carries.